Propaganda+and+Persuasion

=Propaganda and Persausion=

Both activities can be very similar depending on the interpreters, however there are some differences.

After that propaganda was considered the most effective approach in the in politics and election. Propaganda took different mediums like the radio, posters, billboards, pamphlets, books…etc. during the World War I and the World War II propaganda was one major weapon used for both sides. Whether to encourage the armies or to scare them from the enemy, it proved that it worked.
 * __Propaganda__** is the way to present information by manipulating some facts and truth, to have control and power over the viewers. Propaganda started by early religious activists. It was the most effective way to encourage people to join certain religious activities. For example the Protestant used propaganda during the 16th century, which carried the Protestant faith all over the world.

Propaganda can take different forms these days it can be through action rather than throughout words. For example during election times candidate can manipulate the voters’ minds by acting in a certain way.


 * __Persuasion__** in the other hand can help the viewer change their attitude regarding certain matter. It doesn’t completely disregard the truth. Persuasion is a very effective way in advertising it can spread awareness or sell a product.

“Successful persuasion makes physical coercion unnecessary--interpersonally and internationally. Thus society benefits from persuasion.” - Kelton Rhoads, PhD Persuasion is everywhere. We are constantly being bombarded with information. Our thoughts and actions are continuously being controlled whether it be directly or indirectly. There’s commercials, billboards, newspapers, people etc… all telling me to buy things, pay for certain things, eat certain things, do a particular thing, and suggests what I should say. There are jingles and slogans constantly stuck in our minds repeated over and over again telling us what our beliefs, attitudes, ideologies, ultimately what our identities are. The environment is crowded with attempts of influence and people get paid to do this to us. Society even in a sense encourages it by falling into their traps and therefore they profit from us. A suggestion has been made that says, “a person will receive up to 400 persuasive appeals from marketers alone in the course of a single day”. Society is subjected to an uncontrollable amount of influence attempts a day. It’s a way to control society without actually physically doing anything. If we coerce people into doing things there will be resistance and revolts, but persuasion, in contrast, has society running smoothly.

It can be seen through culture jamming a ways to criticize forms persuasion and proganda. Adbusters are famous culture jammers.

Related Links:

 * Advertising
 * Billboards
 * Commercial Advertising
 * Culture Jamming
 * Culture Jammers
 * Propaganda

References:

 * Rhoads, Kelton. 1997. Everyday Influence. Working Psychology. Online at: http://www.workingpsychology.com/evryinfl.html.